Thanks to Autodesk, even God can take a vacation. At least, that’s what the design and make software brand claims in its new campaign.
The brand has enlisted Emmy-winning actor and comedian Tony Hale for “Let There Be Anything,” its new campaign celebrating the ingenuity of the people who design and make the world around us, and the technology that powers their work.
Released with a 60-second ad, the spot sees Hale portraying God, traveling the world in awe of what Autodesk customers have designed and made, from buildings to bikes and beyond. The ad uses humor to draw parallels between divine creation and human innovation.